How to Be a Better Podcast Guest: Avoid These Common Mistakes

You ever been cut off mid-sentence during a podcast interview?
Yep… been there, done that, and let’s just say it was humbling.

In the early days of using podcast guesting as part of my visibility growth strategy, I made all the rookie mistakes — the kind that left me wondering why these interviews weren’t bringing in new clients or growing my audience like I thought they would.

But here’s the thing: podcast guesting is a long game, and it works best when you show up prepared, clear, and intentional.

That’s why I’m pulling back the curtain on the 6 biggest podcast guesting mistakes I see — so you can skip the awkward lessons and start using podcast guesting as the powerful networking and authority-building tool it really is.

Mistake #1: Overloading your intro (and losing listeners fast)

When you try to squeeze your entire life story, bio, and favorite ice cream flavor into your intro… people tune out.
Keep it clear, short, and focused on the value you are bringing to the audience. You can always weave more of your story into the conversation naturally.

Mistake #2: Making your pitch feel cringey and self-centered

If you’re jumping into an interview ready to pitch your offer at every turn, I hate to say it… it feels a little desperate.
Instead, focus on value first. Let the conversation showcase your expertise — that’s what builds trust and makes people want to check out your offers afterward.

Mistake #3: Speaking to the wrong audience

Not every show is a fit — and that’s okay.
The best podcast guesting strategy is one where you’re intentional about the shows you pitch. Focus on podcasts that speak directly to your dream clients, not just any show with a big audience.

Mistake #4: Expecting the host to do all the heavy lifting

It’s easy to blame the host when your guest appearance doesn’t convert… but let’s be real, your messaging is your responsibility.
Make sure your talking points are clear, your stories are relevant, and your call to action is simple (and easy to remember).

Mistake #5: Treating it like a one-and-done opportunity

One guest spot can feel exciting — but it’s not a set-it-and-forget-it thing.
Podcast visibility comes from consistency and showing up on multiple aligned shows over time.

Mistake #6: Doing too much too fast

You don’t need to be on every podcast this month.
Focus on quality over quantity. Fewer, well-aligned shows will get you better results than a scattershot approach.

The Bottom Line:

Podcast guesting is about building relationships, not just transactions.
When you show up with value, clarity, and a focus on connection, that’s when the magic happens. Your interviews start to flow, your message lands, and your visibility grows — in a way that feels way less salesy and way more like you.

✨ Ready to make your next interview your best one yet?
Check out my resources below to help you dial in your podcast guesting strategy and finally start seeing results:

🎯 Podcast Guesting Starter Guide (Free)
🎯 Podcast Guesting Course (DIY)
🎯 Podcast Guesting Accelerator (Done with You)